Proposed

BBA in ODL mode

  • Duration: 3 Years
  • Mode of Learning: Open & Distance Learning
  • Easy EMI Available

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Overview

The BBA in ODL mode (Bachelor of Business Administration) at Adamas University is crafted to nurture foundational business acumen, leadership potential, and operational competence in emerging management professionals. The curriculum imparts a multi-disciplinary understanding of core business domains, strategic decision-making, organizational communication, and innovative entrepreneurial practices.

Key Core & Elective Focus Areas:

  • Marketing Management & Digital Branding
  • Human Resource Management & Leadership
  • Financial Accounting & Business Planning
  • Operations, Logistics & Entrepreneurship

This UGC-entitled BBA in ODL mode program equips learners with dynamic managerial perspectives, creative thinking, and collaborative team-building skills, paving the way for accelerated corporate careers or seamless transition into premium MBA programs.

Eligibility

  • Candidates who have passed 10+2 or an equivalent examination from any recognized board with a minimum of 60% aggregate marks are eligible for admission to the BBA programme.
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Program Structure

Subject
Business English - I
Business Environment
Principles of Management
Business Mathematics
Micro Economics
Principles of Accounting
Design Thinking
Subject
Business English - II
Environment Studies
Business Statistics
Macro Economics
Financial Accounting
Behavioral Science
Venture Ideation
Business Law
Subject
Community Services
Interdisciplinary Project
Marketing Management - I
Financial Management
Human Resource Management – I
Supply Chain Management
Production & Operations Management
Employability and Practitioner Skills-I
Subject
Human Values and Professional Ethics
Marketing Management – II
Cost & Management Accounting
Human Resource Management – II
Management Information System & ERP
Introduction to Research Methodology
Entrepreneurship Development
Introduction to Data Analytics
Employability and Practitioner Skills-II
Subject
International Business
Business Ethics & Corporate Governance
Digital Marketing
Services Marketing
Consumer Behavior
Financial Services
Investment Management
Financial Institutions & Market
Industrial Relations & Labor Laws
Compensation & Rewards Management
Performance Management System
Summer Internship Training/Project
Subject
Business Strategy & Policy
E-Commerce
Advertising & Sales Management
Retail Management
Banking & Insurance Management
Corporate Finance
Organization Change & Development
Training & Development
Dissertation/ Live Project

Student can choose one domain Elective of 6 subjects or Choose two domain electives with 3 in each elective domain chosen

Marketing Management Human Resource Management Finance
Consumer Behaviour & Industrial Buying Behaviour Industrial Relations & Labour Laws Security Analysis & Portfolio Management
Digital & Social Media Marketing Talent Acquisition and Development Financial Risk Management
Retail Management Performance & Compensation Management Financial Derivatives
Services Marketing Strategic Human Resource Management Fin Tech

Program Fee

Yearly Fee
Bachelor of Business Administration (BBA) Year I Year II Year III
Exam Fee ₹3,000 ₹3,000 ₹3,000
Course Fee ₹20,000 ₹20,000 ₹20,000
Total Fee ₹69,000
If Paid in Year
Bachelor of Business Administration (BBA) Year 1 Year 2 Year 3
Exam Fee ₹3,000 ₹3,000 ₹3,000
Course Fee ₹20,000 ₹20,000 ₹20,000
Total Fee ₹69,000

Who This Program Suits:

10+2 pass-outs aspiring to launch high-growth corporate careers in management

Future entrepreneurs and innovators planning to build or manage business ventures

Individuals wanting practical leadership, marketing, operational & analytical skills

Learners preparing for prestigious MBA admissions and executive business roles

Program Highlights

Program Highlights

01.

UGC-Entitled Degree

02.

24/7 Access to LMS

03.

Live + Recorded Lectures

04.

Industry-Aligned Curriculum

05.

Case-Based Learning Approach

06.

Experienced Academic & Industry Faculty

Admission Process:

01

Apply ODL

02

Submit Documents

03

Application Review

04

Fee Payment

05

Start Learning

Career Opportunities

Business Development Executive
Marketing & Brand Associate
Human Resource Specialist
Operations & Logistics Coordinator
Client Relationship Manager
Financial & Business Analyst
Startup Project Associate & Founder
BBA Career Opportunities

Sample Certificate

BBA Sample Certificate

Frequently Asked Questions

Yes. As per UGC Regulation 2020, ODL degree programs offered by recognized universities are considered fully equivalent to conventional on-campus degrees in terms of academic value, credibility, higher studies eligibility, and public or private sector employment.

The program is delivered via an interactive Learning Management System (LMS). Students have 24/7 access to self-instructional study materials, recorded lectures, scheduled live interactive sessions with experienced faculty, real-world case study discussions, and regular assessments.

Yes. The BBA in ODL mode curriculum builds a solid foundation across marketing, finance, human resources, and business analytics. This gives graduates a strong conceptual and practical head start when taking management entrance examinations (like CAT, MAT, XAT) and during their MBA studies.

You need a reliable internet connection along with a laptop, desktop, tablet, or smartphone. The learning portal is responsive and optimized for seamless access to lectures, discussion forums, and resources on any device.

Yes. The program includes career development initiatives, resume-building workshops, interview preparation, and placement assistance to help learners transition confidently into corporate roles.

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