The BBA in ODL mode (Bachelor of Business Administration) at Adamas University is crafted to nurture foundational business acumen, leadership potential, and operational competence in emerging management professionals. The curriculum imparts a multi-disciplinary understanding of core business domains, strategic decision-making, organizational communication, and innovative entrepreneurial practices.
This UGC-entitled BBA in ODL mode program equips learners with dynamic managerial perspectives, creative thinking, and collaborative team-building skills, paving the way for accelerated corporate careers or seamless transition into premium MBA programs.
| Subject |
|---|
| Business English - I |
| Business Environment |
| Principles of Management |
| Business Mathematics |
| Micro Economics |
| Principles of Accounting |
| Design Thinking |
| Subject |
|---|
| Business English - II |
| Environment Studies |
| Business Statistics |
| Macro Economics |
| Financial Accounting |
| Behavioral Science |
| Venture Ideation |
| Business Law |
| Subject |
|---|
| Community Services |
| Interdisciplinary Project |
| Marketing Management - I |
| Financial Management |
| Human Resource Management – I |
| Supply Chain Management |
| Production & Operations Management |
| Employability and Practitioner Skills-I |
| Subject |
|---|
| Human Values and Professional Ethics |
| Marketing Management – II |
| Cost & Management Accounting |
| Human Resource Management – II |
| Management Information System & ERP |
| Introduction to Research Methodology |
| Entrepreneurship Development |
| Introduction to Data Analytics |
| Employability and Practitioner Skills-II |
| Subject |
|---|
| International Business |
| Business Ethics & Corporate Governance |
| Digital Marketing |
| Services Marketing |
| Consumer Behavior |
| Financial Services |
| Investment Management |
| Financial Institutions & Market |
| Industrial Relations & Labor Laws |
| Compensation & Rewards Management |
| Performance Management System |
| Summer Internship Training/Project |
| Subject |
|---|
| Business Strategy & Policy |
| E-Commerce |
| Advertising & Sales Management |
| Retail Management |
| Banking & Insurance Management |
| Corporate Finance |
| Organization Change & Development |
| Training & Development |
| Dissertation/ Live Project |
Student can choose one domain Elective of 6 subjects or Choose two domain electives with 3 in each elective domain chosen
| Marketing Management | Human Resource Management | Finance |
|---|---|---|
| Consumer Behaviour & Industrial Buying Behaviour | Industrial Relations & Labour Laws | Security Analysis & Portfolio Management |
| Digital & Social Media Marketing | Talent Acquisition and Development | Financial Risk Management |
| Retail Management | Performance & Compensation Management | Financial Derivatives |
| Services Marketing | Strategic Human Resource Management | Fin Tech |
| Yearly Fee | |||
|---|---|---|---|
| Bachelor of Business Administration (BBA) | Year I | Year II | Year III |
| Exam Fee | ₹3,000 | ₹3,000 | ₹3,000 |
| Course Fee | ₹20,000 | ₹20,000 | ₹20,000 |
| Total Fee | ₹69,000 | ||
| If Paid in Year | |||
|---|---|---|---|
| Bachelor of Business Administration (BBA) | Year 1 | Year 2 | Year 3 |
| Exam Fee | ₹3,000 | ₹3,000 | ₹3,000 |
| Course Fee | ₹20,000 | ₹20,000 | ₹20,000 |
| Total Fee | ₹69,000 | ||
10+2 pass-outs aspiring to launch high-growth corporate careers in management
Future entrepreneurs and innovators planning to build or manage business ventures
Individuals wanting practical leadership, marketing, operational & analytical skills
Learners preparing for prestigious MBA admissions and executive business roles
Yes. As per UGC Regulation 2020, ODL degree programs offered by recognized universities are considered fully equivalent to conventional on-campus degrees in terms of academic value, credibility, higher studies eligibility, and public or private sector employment.
The program is delivered via an interactive Learning Management System (LMS). Students have 24/7 access to self-instructional study materials, recorded lectures, scheduled live interactive sessions with experienced faculty, real-world case study discussions, and regular assessments.
Yes. The BBA in ODL mode curriculum builds a solid foundation across marketing, finance, human resources, and business analytics. This gives graduates a strong conceptual and practical head start when taking management entrance examinations (like CAT, MAT, XAT) and during their MBA studies.
You need a reliable internet connection along with a laptop, desktop, tablet, or smartphone. The learning portal is responsive and optimized for seamless access to lectures, discussion forums, and resources on any device.
Yes. The program includes career development initiatives, resume-building workshops, interview preparation, and placement assistance to help learners transition confidently into corporate roles.